Scott Morrison wants to be Australia’s Prime Marketer – but voters aren’t buying his woeful climate rebrand | Peter Lewis

Scott Morrison wants to be Australia’s Prime Marketer – but voters aren’t buying his woeful climate rebrand | Peter Lewis

The PM has sent the clear message there is no ‘us’ in Team Australia’s climate approach, only ‘me’

Australia’s Prime Marketer has returned from the international launch of this new The Australian Way brand and, much like his previous forays on to the world stage, it has been a polarising affair.

In a brazen reimagining of his “Cool Coal” range, the PM has raised the middle finger to a gathering meant to be about global cooperation by sending the clear message there is no “us” in Team Australia’s climate approach, only “me”.

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